transfer institute was founded in 1980 in Ottobrunn near Munich as a subsidiary of the Dr. Salcher Team – one of the leading institutes for psychological market research in Germany. From the beginning, as Germany’s first institute in this field, transfer has specialized in complex mystery shopping projects, and has rapidly developed partnerships with major companies in the finance and automotive industries.
In Germany, transfer’s core team is supported by its own highly qualified panel of mystery shoppers. Internationally, transfer has well-established cooperative partnerships with specialist institutes in more than 60 countries worldwide.
transfer institute is a member of Germany’s professional association of market and social researchers, the BVM (Berufsverband deutscher Markt- und Sozialforscher e.V.) and has been a member of the MSPA Europe (Mystery Shopping Professionals Association) since 2006.