Our “assets”: the mystery shoppers
- The transfer institute currently has its own panel of 1.000 mystery shoppers representing a cross-section of the adult German population, with the main age group being 30-65.
- New mystery shoppers are mainly recruited at the recommendation of our existing mystery shopper pool.
- Before their first mission all transfer mystery shoppers undertake basic training (including memory tests) as well as an individual industry-specific advanced training course. About 75 percent of our mystery shoppers are trained to hold on-site coaching.
- Most of our mystery shoppers have been working for transfer institute for many years.